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Ginsoy Rebranding DVC

Ginsoy Rebranding DVC


Brands are constantly evolving and one of the stage of the evolution is to take the leap of faith and change your image and evolve into a new face and be bold to embrace the change and make everyone around you feel the love which you had. I guess Pokémon did something right taught us the deeper meaning of evolution and how you can use it to achieve more greater goals.

Ginsoy is a popular Chinese brand of Pakistan, A first of its kind according to the hotel and owner who believes they are true to its oriental and chinese cuisine. 

A little change can go a long way and as any brands new evolution goes with a change of its logo.

Top Old Logo Bottom New Logo
The story of the commercial is quite simple where it focuses on the table top and food served by the Restaurant and as to how Ginsoy plays an integral part of its customers daily. weather be part of celebration, hangouts or just a casual dinner with friends to having a fun dining experience with its family members.


Mood board of the film
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Ginsoy Rebranding DVC
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Ginsoy Rebranding DVC

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